Monaco’s university sets luxury challenge

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The International University of Monaco (IUM) is organising an event on April 26 this year entitled “The Mark”. According to IUM, The Mark challenge brings together six qualifying teams to present pioneering luxury or premium service ideas along with insight and inspiration from eminent speakers. Finalists will have the chance to present a 10-minute pitch of their business plan in front of the jury in hopes of winning the competition.

“The Mark is a luxury business pitching competition hosted by the International University of Monaco that connects students, academic professionals, and business leaders,” the University says. “This competition allows for students with an entrepreneurial spirit to pitch a luxury or premium business idea to a professional panel of potential investors and community leaders.”

Keynote speakers have not yet been announced and so far no venue has been set. IUM, which specialises in offering courses in luxury management, is also looking for sponsors for the event, which they say will be attended by eminent personalities from a variety of backgrounds, including funders, founders, industry experts, student leaders, professors, executives and other specialists.

Registration forms are available online and should be emailed to by Wednesday, February 15.

Article first published January 25, 2017.

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